The Anholt - GFK Roper Nation Brands Index(SM): 2012 Report for Scotland

This publication reports the 2012 findings of the Anholt-GfK Roper Nation Brands Index (NBI) on Scotland's international reputation in terms of exports, governance, culture, people, tourism and investment and immigration.


7 references

The Scottish Government (2012), The Global Connections Survey 2010

http://www.scotland.gov.uk/Topics/Statistics/Browse/Economy/Exports/GCSIntroduction

Scottish Development International (2011), International Trade and Investment Strategy 2011-2015

http://www.sdi.co.uk/resources/reports/international-trade-and-investment-strategy-2011-2015.aspx

The Scottish Government (2011), The Government Economic Strategy

http://www.scotland.gov.uk/Publications/2011/09/13091128/0

The Scottish Government (2008), International Framework

http://www.scotland.gov.uk/Publications/2008/04/23150847/0

The Scottish Government (2007), TNS System 3, USA Strategy Research Report

http://www.scotland.gov.uk/Publications/2007/09/18092425/0

Ernst and Young (2012), UK Attractiveness Survey

http://www.ey.com/Publication/vwLUAssets/2012_UK_Attractiveness_Survey/$FILE/EY_2012_UK_Attractiveness_Survey%20.pdf

Contact

Email: Wendy Van Rijswijk

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