Key External Audience | Key Information Required | Channel of Communication | Responsibility |
|---|
Farmers in Infected Area | Practical Arrangements | Telephone Contact | ROD/ DVM |
|---|
Next Steps/Compensation | Telephone Contact/Direct Mail | Disease Strategy Unit |
Welfare Support | Helpline | SCG/Local Authority |
Detailed Outbreak Status | Website or Helpline/Media | ROD/ DVM |
Govt Policy | Website or Helpline/Media | Disease Strategy Unit |
Regulations | Website or Helpline/Media | Disease Strategy Unit |
Response Strategy | Website or Helpline/Media | Disease Strategy Unit |
Scientific Information | Website or Helpline/Media | Disease Strategy Unit |
Gen Background on disease | Website or Helpline/Media | Disease Strategy Unit |
FAQ | Website or Helpline/Media | Disease Strategy Unit |
Farmers In-region | Practical Advice | Direct Mail/Website or Helpline/Media | Disease Strategy Unit |
|---|
Detailed Outbreak Status | Website or Helpline/Media | ROD/ DVM |
Welfare Advice | Helpline | SCG/Local Authority |
Govt Policy | Website or Helpline/Media | Disease Strategy Unit |
Regulations | Website or Helpline/Media | Disease Strategy Unit |
Response Strategy | Website or Helpline/Media | Disease Strategy Unit |
Scientific Information | Website or Helpline/Media | Disease Strategy Unit |
Gen Background on disease | Website or Helpline/Media | Disease Strategy Unit |
FAQ | Website or Helpline/Media | Disease Strategy Unit |
Farmers Outside | Practical Advice | Website or Helpline/Media/Direct Mail | Disease Strategy Unit |
|---|
Detailed Outbreak Status | Media/Website | Disease Strategy Unit |
Govt Policy | Website or Helpline/Media | Disease Strategy Unit |
Regulations | Website or Helpline/Media | Disease Strategy Unit |
Response Strategy | Website or Helpline/Media | Disease Strategy Unit |
Scientific Information | Website or Helpline/Media | Disease Strategy Unit |
Gen Background on disease | Website or Helpline/Media | Disease Strategy Unit |
FAQ | Website or Helpline/Media | Disease Strategy Unit |
Stakeholders | Detailed Outbreak Status | DCSG Meeting - Email Update | Disease Strategy Unit |
|---|
Operation Informatio | DCSG Meeting - Email Update | Disease Strategy Unit |
Government Policy | DCSG Meeting and Website | Disease Strategy Unit |
Accurate contact details | Email | Disease Strategy Unit |
Regulations | Website | Disease Strategy Unit |
Response Strategy | Website | Disease Strategy Unit |
Scientific Information | Website | Disease Strategy Unit |
General Background on disease | Website | Disease Strategy Unit |
FAQ | Website | Disease Strategy Unit |
Compensation/Next Steps | Website | Disease Strategy Unit |
Access Information | Website | Strategy Unit/Access Group/ SCG |
Business Recovery | Website | SGoRR/Enterprise Dept |
Local Stakeholders | Detailed Outbreak Status | LSG/ SCG Meeting - Email Update | ROD/ DVM |
|---|
Operation Information | LSG/ SCG Meeting - Email Update | ROD/ DVM |
Government Policy | LSG/ SCG Meeting and Website | ROD/ DVM |
Accurate contact details | Email | ROD/ DVM |
Regulations | LSG/ SCG Meeting - Website | ROD/ DVM & Disease Strategy Unit |
Response Strategy | LSG/ SCG Meeting - Website | ROD/ DVM & Disease Strategy Unit |
Scientific Information | LSG/ SCG Meeting - Website | ROD/ DVM & Disease Strategy Unit |
General Background on disease | LSG/ SCG Meeting - Website | ROD/ DVM & Disease Strategy Unit |
FAQ | LSG/ SCG Meeting - Website | ROD/ DVM & Disease Strategy Unit |
Compensation/Next Steps | LSG/ SCG Meeting - Website | ROD/ DVM & Disease Strategy Unit |
Access Information | LSG/ SCG Meeting - Website | Strategy Unit/Access Group/ SCG |
Business Recovery | LSG/ SCG Meeting - Website | ROD/ DVM & Strategy Unit |
MSPs (policy/const interest) | Detailed Outbreak Status | Briefings | Disease Strategy Unit |
|---|
Outbreak Status | Parliamentary Research Paper | Disease Strategy Unit |
Government Policy | Website/Committee Meeting | Disease Strategy Unit |
Regulations | Website/Committee Meeting | Disease Strategy Unit |
Response Strategy | Website/Committee Meeting | Disease Strategy Unit |
Scientific Information | Website | Disease Strategy Unit |
General Background on disease | Website | Disease Strategy Unit |
FAQ | Website | Disease Strategy Unit |
Compensation/Next Steps | Website | Disease Strategy Unit |
Access Information | Website | Disease Strategy Unit/Access Group |
Business Recovery | Website | Enterprise Dept |
MSPs/ MPs/ MEPs | Outbreak Status | Parliamentary Research Paper | Disease Strategy Unit |
|---|
Government Policy | Website | Disease Strategy Unit |
Regulations | Website | Disease Strategy Unit |
Response Strategy | Website | Disease Strategy Unit |
Scientific Information | Website | Disease Strategy Unit |
General Background on disease | Website | Disease Strategy Unit |
FAQ | Website | Disease Strategy Unit |
Compensation/Next Steps | Website | Disease Strategy Unit |
Access Information | Website | Disease Strategy Unit/Access Group |
Business Recovery | Website | Enterprise Dept |
Media | Detailed Outbreak Status | Interviews | Communications Officer - ROD/ DVM |
|---|
| Local Press Conference | Communications Officer - ROD/ DVM |
| News releases | Communications Officer - ROD/ DVM |
Any and all other information | Website | Communications Officer - Strategy |
General Public - out of region | Outbreak Status | Media/Helpline or Website | Disease Strategy Unit |
|---|
FAQ | Helpline or Website/Media | Disease Strategy Unit |
Access Advice/Policy | Website or Helpline/Media | Disease Strategy Unit |
General Public - in region | Detailed Outbreak Status | Media /Website/Leaflet/Poster | Strategy Unit/ SCG/Local Authority |
|---|
FAQ | Website/Helpline/Leaflet/Media | Strategy Unit/ SCG/Local Authority |
Impact on Local Services | Helpline or LA Website/Media | SCG/Local Authority |
Access Information | Helpline or Website/Media | Strategy Unit/Access Group/ SCG |
Economic Impact Group/ SCG | Outbreak Status | EIG/ SCG Meeting and Email Update | EIG Co-ordinator - Strategy Unit |
|---|
Government Policy | EIG/ SCG Meeting and Email Update | EIG Co-ordinator - Strategy Unit |
Access Information | EIG/ SCG Meeting and Email Update | EIG Co-ordinator - Strategy Unit |
Business Recovery | EIG/ SCG Meeting and Email Update | EIG Co-ordinator - Strategy Unit |
Access Group/ SCG | Outbreak Status | AG/ SCG Meeting and Email Update | AG Co-ordinator - Strategy Unit |
|---|
Government Policy | AG/ SCG Meeting and Email Update | AG Co-ordinator - Strategy Unit |
Access Information | AG/ SCG Meeting and Email Update | AG Co-ordinator - Strategy Unit |
Business Recovery | AG/ SCG Meeting and Email Update | AG Co-ordinator - Strategy Unit |
Visitors | FAQ | Website or Helpline | Disease Strategy Unit/ SCG |
|---|
Access Advice/Policy | Website or Helpline | Strategy Unit/Access Group/ SCG |
Facilities Open /re-opened | VisitScotland Website | VisitScotland from Strategy Unit |
Local Govt - In Region | Detailed Outbreak Status | LDCC to LSG Meeting / SCG meeting | ROD/ DVM to brief SCG |
|---|
Operation Information | LDCC to LSG Meeting / SCG meeting | ROD/ DVM to brief SCG |
Government Policy | LDCC to LSG Meeting/ SCG meeting | ROD/ DVM to brief SCG |
Accurate contact details | Email | ROD/ DVM to brief SCG |
Regulations | LDCC/ SCG meeting | ROD/ DVM to brief SCG |
Response Strategy | LDCC/ SCG meeting | ROD/ DVM to brief SCG |
Scientific Information | LDCC/ SCG meeting | ROD/ DVM to brief SCG |
General Background on disease | LDCC/ SCG meeting | ROD/ DVM to brief SCG |
FAQ | LDCC/ SCG meeting | ROD/ DVM to brief SCG |
Compensation/Next Steps | LDCC/ SCG meeting | ROD/ DVM to brief SCG |
Access Information | LDCC/ SCG meeting | ROD/ DVM to brief SCG |
Business Recovery | LDCC/ SCG meeting | ROD/ DVM to brief SCG |
Community Council in Region | Outbreak Status | Website or Helpline/Media | Disease Strategy Unit |
|---|
Government Policy | Website or Helpline/Media | Disease Strategy Unit |
Regulations | Website or Helpline/Media | Disease Strategy Unit |
Response Strategy | Meeting with ROD/ DVM | ROD/ DVM |
Scientific Information | Website or Helpline/Media | Strategy Unit |
General Background on disease | Website or Helpline/Media | Strategy Unit |
FAQ | Website or Helpline/Media | Disease Strategy Unit |
Compensation/Next Steps | Website or Helpline/Media | Disease Strategy Unit |
Access Information | Website or Helpline/Media | Disease Strategy Unit/Access Group |
Business Recovery | Website or Helpline/Media | Enterprise Dept |
Local Govt - Out of Region | Outbreak Status | Email Update | Disease Strategy Unit/ or brief SGo RR |
|---|
Government Policy | Website/ SGo RR update to SCG | Disease Strategy Unit/ or brief SGo RR |
Regulations | Website/ SGo RR update to SCG | Disease Strategy Unit/ or brief SGo RR |
Response Strategy | Website/ SGo RR update to SCG | Disease Strategy Unit/ or brief SGo RR |
Scientific Information | Website/ SGo RR update to SCG | Disease Strategy Unit/ or brief SGo RR |
General Background on disease | Website/ SGo RR update to SCG | Disease Strategy Unit/ or brief SGo RR |
FAQ | Website/ SGo RR update to SCG | Disease Strategy Unit/ or brief SGo RR |
Compensation/Next Steps | Website/ SGo RR update to SCG | Disease Strategy Unit/ or brief SGo RR |
Access Information | Website/ SGo RR update to SCG | Disease Strategy Unit/Access Group |
Business Recovery | Website/ COSLA update | Enterprise Dept |
Smallholders in Region | Practical Advice | Website/Helpline/Leaflet/Poster/Media | Disease Strategy Unit /Local Authority |
|---|
Detailed Outbreak Status | Website/Helpline/Leaflet/Media | ROD/ DVM |
Government Policy | Website/Helpline/Media | Disease Strategy Unit |
Regulations | Website/Helpline/Media | Disease Strategy Unit |
Response Strategy | Website/Helpline/Media | Disease Strategy Unit |
Scientific Information | Website/Helpline/Media | Disease Strategy Unit |
General Background on disease | Website/Helpline/Media | Disease Strategy Unit |
FAQ | Website /Helpline/Leaflet/Media | Disease Strategy Unit /Local Authority |
Stakeholder Communicators | Outbreak Status | Telephone/Email Update | SCG contact |
|---|
Operation Information | SCG contact | SCG Contact |
News releases | Email | MDRT |
Government Policy | Website/helpline | SCG contact |
Accurate contact details | Email | SCG contact |
Regulations | Website | SCG contact |
Response Strategy | Website | SCG contact |
Scientific Information | Website | SCG contact |
General Background on disease | Website | SCG contact |
FAQ | Website | |
Special Interest Groups | Outbreak Status | Telephone/Email Update | Disease Strategy Group |
|---|
News releases | Email | Disease Strategy Group |
Accurate contact details | Email | Disease Strategy Group |
Response strategy | Website | Disease Strategy Group |
Animal Health employees | Detailed Outbreak Status | Email Immediate | ROD/ DVM |
|---|
Operation Information | Email | ROD/ DVM |
Government Policy | Website | ROD/ DVM |
Accurate contact details | Email | ROD/ DVM |
Regulations | Website | Disease Strategy Unit |
Response Strategy | Website | Disease Strategy Unit |
Scientific Information | Website | Disease Strategy Unit |
General Background on disease | Website | Disease Strategy Unit |
FAQ | Website | Disease Strategy Unit |
RPID/ AHW employees | Detailed Outbreak Status | Email | ROD/ DVM |
|---|
Operation Information | Email | ROD/ DVM |