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CHAPTER TWO: KNOWLEDGE OF GOVERNMENT
Chapter aims
This chapter addresses three key questions:
- How much do people know about the Scottish
Executive's activities and how does this compare with
knowledge of the
UK government?
- How much do people know about Scottish governance
and politics more generally?
- What factors are related to knowledge levels?
Introduction
2.1 The study looked at people's knowledge of Scottish
political institutions in two ways. The first set of
questions simply asked:
How much would you say you've seen or heard about
the work of the
UK government over the last twelve
months?
And how much would you say you've seen or heard
about the work of the Scottish Executive over the last
twelve months?
These questions had two main purposes. Firstly, they can
be used to evaluate the success of the Scottish Executive's
attempts to promote awareness of its existence and
activities. Secondly, by asking about both the Executive
and
UK Government they can be used to assess
whether either body is more successful at capturing the
attention of the public.
2.2 The second set of questions were presented as a quiz
and people were invited to say whether each statement was
"definitely true", "probably true", "probably not true" or
"definitely not true". The statements were:
The Scottish Executive makes most decisions about
how money should be spent on health service in Scotland
[True]
The Scottish Executive decides level of
unemployment benefit paid to people in Scotland
[False]
Scottish Parliament has around 70 elected members
[False]
Scottish Executive is just another name for
Scottish Parliament [False]
These questions were designed to measure people's
understanding of the context within which Scottish
governance and politics operates. It is also possible to
use them to test the extent to which knowledge of the
Executive's activities is related to other perceptions and
evaluations of the Executive. Therefore, while this chapter
focuses on knowledge itself, other chapters examine the
relationship between knowledge and attitudes towards other
issues.
Knowledge of the Scottish Executive's and
UK Government's recent
activities
2.3 As Figure 2.1 illustrates, awareness of the work
carried out by the Scottish Executive over the past year
was fairly low. In total around three in ten (29%) said
they knew "a great deal" or "quite a lot" about what the
Scottish Executive had been doing. At the opposite end of
the scale four in ten (41%) said they had heard "not very
much" or "nothing at all"
2. Although this may seem like a low proportion, as a
relatively new institution it could simply be the case that
the Executive has yet to attract the kind of attention that
more established bodies command.
2.4 When this is compared with knowledge of the
UK Government's activities, however, it
is clear that governments in general, and not just the
Scottish Executive, face difficulties competing for public
attention. A third (34%) said they had heard a "great deal"
or "quite a lot" about the
UK Government's activities, while a
similar proportion (36%) said they had heard "not very
much" or "nothing at all". So, although awareness levels
were slightly higher for the
UK government than for the Scottish
Executive these differences are relatively small.
Figure 2.1 Knowledge of Scottish Executive and
UK Government activities over past
year

Who is most likely to have heard about the
Scottish Executive's recent activities?
2.5 Investigating who is most likely to have heard "a
great deal" or "quite a lot" over the past year about the
Scottish Executive (from here on referred to as people with
a "high level of awareness") reveals some interesting
patterns. For example, half (48%) of regular broadsheet
newspaper readers had a high level of awareness compared
with around one in four people who do not read any paper
(24%),
Daily Record readers
3 (23%), and readers of other tabloids (27%). It is also
clear that awareness increases with age: people aged over
65 were twice as likely to have a high level of awareness
than people aged 18-24 (33% and 17% respectively).
2.6 Whether type of employment affected their awareness
of the Scottish Executive was also considered. The survey
revealed that people employed in the public sector had a
higher level of awareness than people in the private
sector. Over a third (35%) of people working for public
sector employers, voluntary organisations or charities had
high levels of awareness compared with a quarter (25%) of
private sector employees
4. However, the group with the highest level of
awareness was the self-employed (40%). So while being
employed in the public sector is clearly an important
driver of awareness it is not the most significant.
2.7 To establish which factors were significantly and
independently associated with high levels of awareness of
the Scottish Executive's activities some multi-variate
analysis was conducted using logistic regression (see
Annex 1 of this Report for the
results of this analysis and
Annex 2 for a more detailed
description of the method). The analysis looked at the
factors discussed above, as well as items such as education
level, social class, sex, and party political
identification
5. Table 2.1 contains all the factors that were found to
be significantly related to having a high level of
awareness of the Scottish Executive's activities, presented
in order of how strongly they were related.
2.8 The first thing to note is that neither newspaper
readership or employment sector are related to awareness
once other factors are controlled for. This means that the
differences discussed above, while significant when looked
at in isolation, disappear once education level, age and
social class are also taken into account.
2.9 Perhaps unsurprisingly, a high level awareness was
most likely to be found amongst people with a high level of
interest in politics generally (54%). While people with
very little political interest had particularly low levels
of awareness (13%). It is also clear that awareness
increases with education level. Four in ten (41%) of people
with degrees had a high level of awareness compared with
just under a fifth (18%) of those with no
qualifications.
2.10 Men had higher levels of awareness than women (37%
and 23% respectively). People who say they were living very
comfortably on their income (32%) were more likely to be
highly aware than people whose economic circumstances were
more difficult (18%)
6. The views of people in small remote towns also stand
out - just 16% of people from these parts of Scotland had a
high level of awareness. This figure was twice as high in
most other types of area (typically around 30%), and was
even greater still for those in remote rural areas
(41%).
Table 2.1 Knowledge of Scottish Executive and
UK Government activities by age,
sex, education, party identification, and interest in
politics
% who say they heard 'a great deal'
or 'quite a lot' about what the Executive /
UK Government did over
past year | Scottish Executive | UK Government | Sample size |
|---|
All | 29 | 34 | 1637 |
|---|
Interest in politics |
|---|
Great deal / quite a lot | 54 | 68 | 480 |
|---|
Not very much / none at all | 13 | 12 | 611 |
|---|
Age |
|---|
18-24 | 17 | 26 | 125 |
|---|
65+ | 33 | 39 | 408 |
|---|
Education |
|---|
Degree / Higher Education | 41 | 51 | 456 |
|---|
None | 18 | 21 | 463 |
|---|
Social class |
|---|
Managerial / professional | 44 | 52 | 493 |
|---|
Semi-routine / routine | 18 | 21 | 496 |
|---|
Urban / rural |
|---|
Large urban | 29 | 33 | 557 |
|---|
Other urban | 27 | 33 | 432 |
|---|
Small accessible towns | 30 | 37 | 160 |
|---|
Small remote towns | 16 | 31 | 110 |
|---|
Accessible rural | 33 | 39 | 224 |
|---|
Remote rural | 41 | 41 | 154 |
|---|
Self-rated hardship |
|---|
Living very comfortably | 32 | 47 | 138 |
|---|
Finding it difficult / very difficult | 18 | 24 | 223 |
|---|
Sex |
|---|
Men | 37 | 44 | 687 |
|---|
Women | 23 | 27 | 950 |
|---|
Are the patterns the same for the Scottish
Executive and the
UK Government?
2.11 As already discussed, awareness of the
UK government was slightly higher than
for the Scottish Executive, although the difference was no
more than five percentage points. Another interesting point
to note from Table 2.1 is that the gap between the groups
most and least likely to have a high level of awareness is
much greater for the
UK Government than it is for the
Scottish Executive for some factors. For example, for the
Scottish Executive the gap between the most and least
politically interested is 41 points whereas for the
UK Government it is 56 points. This is
because people who have high levels of political interest
are more likely to have a high level of awareness of the
UK Government than of the Scottish
Executive while people with very little political interest
had very similar levels of awareness of both governments.
This pattern is evident elsewhere in the table, for example
people with degrees have higher levels of awareness for the
UK Government than for the Scottish
Executive while those with no qualifications have similarly
low awareness levels for both. This could suggest that
while the overall difference in awareness levels between
both bodies is not particularly large, the Scottish
Executive finds it somewhat harder to engage the interest
of certain groups than does the
UK Government.
Knowledge of Scottish governance and
devolution
2.12 As already mentioned people's broader knowledge of
the workings of devolution and Scottish governance was also
explored. The questions were designed to test awareness of
the Scottish Executive and
UK Government's responsibilities as well
as the mechanics of how devolution operates (for example,
how many Members of the Scottish Parliament (
MSPs) sit in Holyrood). Table 2.2
presents the responses people gave with the proportions
giving the correct answer for each item highlighted in bold
text. It is clear that people have greater understanding of
the actual work that both bodies carry out, than of the way
in which it is done. Just over half correctly identified
that decisions about health spending are largely taken in
Scotland while unemployment benefit levels are set
elsewhere. In contrast, almost half incorrectly said that
the Scottish Parliament has 70
MSPs (the figure is in fact 129). Quite
tellingly, a very large proportion (39%) simply could not
answer this at all. There was also considerable confusion
over the labels attached to the devolved institutions with
four in ten (41%) thinking that the Scottish Executive and
Scottish Parliament are a single entity.
Table 2.2 Responses to the knowledge of
devolution quiz
% who say | Definitely / probably true | Definitely / probably
not true | Can't choose |
|---|
The Scottish Executive makes most decisions
about how money should be spent on health
service in Scotland [T] | 52 | 26 | 22 |
|---|
The Scottish Executive decides level of
unemployment benefit paid to people in Scotland
[F] | 19 | 56 | 23 |
|---|
The Scottish Parliament has around 70
elected members [F] | 46 | 13 | 39 |
|---|
The Scottish Executive is just another name
for the Scottish Parliament [F] | 41 | 31 | 26 |
|---|
Sample size: 1514 | | | |
|---|
How is knowledge of devolution related to
awareness of the Scottish Executive's
activities?
2.13 Having established how much people said they had
heard about the activities of the Scottish Executive it is
important to set this in the context of people's wider
knowledge of devolution. For example, 44% of those who said
they had heard a "great deal" or "quite a lot" about the
Scottish Executive's activities also said that the Scottish
Executive is just another name for the Parliament, while a
similar proportion (42%) said that it was not. This
suggests that - for some people - a question about
awareness of the Scottish Executive actually elicits
responses about a somewhat broader set of institutions than
was originally intended. This is not to say that the
original measure is invalid, but it does mean that the
extra illumination provided by the knowledge questions
needs to be borne in mind when considering people's
responses.
Who is most likely to have high levels of
knowledge about devolution?
2.14 Instead of looking at each individual question, the
quiz items can be used to create a scale of knowledge with
those people who failed to answer any questions correctly
at one end and those with higher levels at the other. As
Figure 2.2 shows, one in five people got none of the items
correct, around three in ten answered one or two correctly,
and one in five got three or four correct.
Figure 2.2 Number of items correct in the
knowledge quiz

2.15 The groups most likely to score highly on the quiz
follow a very similar pattern to that found in Table 2.1
which looked at awareness levels in general.
Understandably, self-reported interest in politics is
strongly associated with knowledge levels. Over one in
three (36%) of the most politically interested scored
highest on the scale compared with just one in ten (9%) of
those with low levels of interest. Similar patterns are
evident for education, social class, and age.
2.16 Younger people are half as likely to have a high
level of knowledge compared to those over 65, and twice as
likely to have a low level. It will be interesting to see
whether this changes over time as more young people learn
about the mechanics of devolution as they go through
school.
2.17 It has long been the case that women have lower
levels of interest in politics than men (Verba
et al, 1997; Hinds and Jarvis, 2000) and as this
is such an important determinant of knowledge it is likely
that this explains the difference seen here between men and
women in terms of their knowledge of devolution. It should
be noted, though, that the difference between the sexes is
not as great as the differences between different age
groups or education levels.
Table 2.3 Knowledge of devolution, by interest
in politics, age, education, social class, and
sex
| Level of knowledge of
devolution | |
|---|
Low | High | Sample
size |
All | % | 19 | 20 | 1637 |
|---|
Interest in politics |
|---|
Great deal / quite a lot | % | 7 | 36 | 480 |
|---|
Not very much / none at all | % | 33 | 9 | 611 |
|---|
Age |
|---|
18-24 | % | 33 | 9 | 125 |
|---|
65+ | % | 17 | 20 | 408 |
|---|
Education |
|---|
Degree / Higher Education | % | 12 | 32 | 456 |
|---|
None | % | 22 | 15 | 463 |
|---|
Social class |
|---|
Managerial / professional | % | 9 | 32 | 493 |
|---|
Semi-routine / routine | % | 28 | 11 | 496 |
|---|
Sex |
|---|
Men | % | 13 | 26 | 687 |
|---|
Women | % | 24 | 15 | 950 |
|---|
Key points from this chapter
- Awareness of the government's activities over the
past year was fairly low: 29% had heard a "great deal"
or "quite a lot" about the Scottish Executive and 34%
said the same about the
UK Government.
- People with a high level of interest in politics
generally, those with higher education, managers and
professionals and men were the groups most likely to
have high levels of awareness of the Scottish
Executive.
- The groups with the lowest levels of awareness
were: young people, women, people with no
qualifications, people in routine or semi-routine
occupations, people living in small remote towns and
those who say they are having difficulty coping on
their income.
- The kinds of people who had high levels of
awareness of the Scottish Executive's activities tended
to have even greater levels of awareness of the
UK Government. Whereas, people with
low awareness of the Executive generally tended to have
low awareness of the
UK Government too.
- People's knowledge of devolution was generally
higher in relation to questions about the
responsibilities of the Scottish Executive than it was
for questions about the process of how devolution
operates.
- 56% correctly identified that decisions about the
health budget are taken in Scotland, whereas just 13%
correctly assessed that there are more than 70
MSPs in the Scottish
Parliament.
- Confusion exists around the devolved institutions
in Scotland: 41% thought that the Scottish Executive is
just another name for the Scottish Parliament.
- Knowledge of devolution was higher amongst people
with high levels of political interest, those with
higher education, managers and professionals, older
people, and men.
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