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Appendix 2 Discussion Guide
DtS and Before
DtS 119154:
DtS and Before: Final
1. Research background and introductions (5
mins)
- Introduce self and
TNS System Three
- Independent research agency.
Confidentiality - tape recording.
MRS standards.
- Interview to last c.1 hour
- Purpose of interview: would like to
ask them about their experiences with schools and how
they view the role of Enterprise in schools. This will
offer the opportunity for businesses to contribute
potential improvements to the processes involved.
Also will provide an opportunity to
assess impact of
DtS strategy given you have been
involved in
EinE with schools prior to the
strategy's launch in 2003.
- Introduction
- Nature of business/organisation,
size, how long established
- Role within business / Role relating
specifically to
EinE
2. Relationship with school - (20 mins)
NOTE: THESE BUSINESSES WILL HAVE HAD A SIGNIFICANT
LONG-STANDING INVOLVEMENT WITH
EinE ACTIVITY WITH SCHOOLS
- Why involved with schools? Explore.
- Current
EinE activity with school / school
pupils. Explore.
- Type of activity(s)
- Length of time involved.
- Who involved: From business? From
school?
- How is the relationship
managed?
- Type of pupil involved with? Age /
interests / personality type?
- Any change over time / last couple of years?
Explore.
- What previous activities have they been involved
in?
- Awareness of any change in approach /
EinE strategy from:
- Schools
- Local Authorities
- Scottish Executive
- How successful do you think the experience(s) have
been with the school? For both school and your
business? SPONT. THEN:
- Highs / lows from perspective of:
- Pupil / School / Business
- What good does it do? For who? Regarding contacts
with pupils? How? How do they evaluate the benefits of
EinE?
- Rationale for above? How know successful or
otherwise? How does this feel? Explore.
- Any improvements? Features / areas / procedures
that would make the process easier?
- From: Scottish Executive / schools /
themselves?
3. Determined to succeed - (20 mins)
MODERATOR NOTE: THE INTERVIEWEE HAS BEEN
SENT A LEAFLET 'engage' BY THE SCOTTISH EXECUTIVE AND
POINTED TOWARD THE
DtS WEBSITE PRIOR TO INTERVIEW.
- Initial thoughts. SPONT. THEN:
- Knowledge about
DtS. Explore.
- Areas of interest / contention etc. Explore.
- High / low points of strategy.
- Specifics:
- Probe fully.
- How do they understand the terms "enterprise" and
"entrepreneurial activity", themselves, and when
working together with schools?
- Where do they see
EinE fitting with other more
traditional subjects? PROBE: what about in terms of the
work-based vocational element of
DtS?
- How compare with previous
EinE strategies?
- CHECK: can name any previous
strategies?
- How would you change / modify / develop / improve
strategy? Explore.
NOTE: MODERATOR TO HAND OUT SHEET OF
DIFFERENT WAYS THAT THE BUSINESS CAN GET INVOLVED WITH THE
SCHOOL (TAKEN FROM PARTNERSHIP TEMPLATE DOCUMENT)
- Thoughts on this? Likely to engage? Which ways?
Explore.
- Which category do they 'fit' into
- DtS - how does this work for them?
How do they engage with the strategy? Explore.
- SPONT. THEN PROBE:
- 'Fit' of plan /
DtS strategy objective with their
own plans / processes for
DtS?
- How affect ways in which they
approach
EinE / engaging with pupils?
- Thoughts on 'formalising'
relationship in this way. Explore.
- Any contact from other people about
EinE /
DtS? SPONT:
- Scottish Executive / Local
Authority?
- Explore contact.
- Awareness of partnership agreement between schools
and businesses? (
NOTE: THIS COULD BE LOCAL / REGIONAL /
NATIONAL)?
- Discuss plan / contract if
applicable.
- What think about approach from authorities? How
does this work? How does this feel?
- Improvements
4. Communication and marketing (5
mins)
- What information received so far? SPONT. THEN:
- PROBE ON 'engage' newsletter.
NOTE: MODERATOR TO SHOW INTERVIEWEE
COPY IF REQUIRED. ALL BUSINESSES HAVE BEEN SENT THIS.
- Seen before?
- Thoughts?
- Thoughts on type of information included.
Explore.
- Repeat above process for website
(AND ANY OTHER MATERIAL AS APPROPRIATE)
- What type of information required? SPONT.
THEN:
- Updates on policy
- New ideas for engaging with
schools
- Case studies
- Anything else?
- How wish to be kept in touch?
- Best channel?
5. The future (10 mins)
- To what extent have they developed a greater
understanding of education through
DtS/
EinE activities? How.
- How do you perceive your involvement in
EinE in future?
- In order to develop more enterprise opportunities
with the school, how could your business/organisation
do this?
- What would be the best ways in which
to do this?
- Could the school do anything more to
achieve this?
- Can the Local Authority / Scottish
Executive do more?
- Would you require any additional
support in order to achieve this?
- How committed do you feel the school
/ Local Authority / Scottish Executive is to forging
closer links between schools and business. To the wider
local community? Explore.
How could more businesses become involved?
THANK AND CLOSE
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