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A Qualitative Assessment of the Impact of Enterprise in Education and the Determined to Succeed strategy on Businesses

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Chapter Four Conclusions and Recommendations

4.1 In general, businesses hold positive attitudes towards DtS. Businesses are on the whole positive about the philosophy underpinning DtS strategy and believe that enterprise should play a significant role in the lives of young people.

4.2 Through increased, continued or more formalised engagement with schools and through the existence of a national strategy such as DtS, businesses held the perception that enterprise was moving up the educational agenda in Scotland. Indeed the fact that DtS existed as a national strategy created the impression, for some businesses, of a cohesive approach to EinE from the Scottish Executive.

4.3 Through their involvement in enterprising opportunities, businesses believe that DtS is working to some extent. In general, the experiences businesses have had when engaging with schools have been positive. Some businesses expressed concerns over the extent to which teachers understood the business world (in terms of timing commitments of businesses and teachers willingness to work out of their usual hours) however these were minor concerns and were expected to dissipate over time.

4.4 Businesses were open to further suggestions as to increase or develop their engagement with schools and were generally positive about their future relationships with schools. Generally, the businesses were very receptive to new and different enterprise opportunities they could get involved in.

4.5 Through the efforts of Local Authorities facilitating partnership agreements between businesses and schools, there is evidence to suggest that the number of enterprise opportunities is increasing. Local Authorities have been involved in encouraging businesses and schools to enter into partnership agreements and this had been achieved through activities such as business breakfasts and partnership signing ceremonies.

4.6 There is evidence to suggest that the formal partnership agreement format is best suited to businesses who have been lightly involved with schools in the past or who are relatively or completely new to EinE. For businesses with a relatively long history of EinE opportunity engagement with schools some find partnership agreements a rather unnecessary appendage to their informal agreement with schools. Local Authorities should therefore carefully decide upon which businesses to target for partnership agreement signing, or should consider how they introduce these agreements to businesses so they are not met with unnecessary hostility.

4.7 We believe that Local Authorities should be striving to generate and promote a sustainable model for enterprise opportunity engagement between schools and businesses. Eventually, this model should not require input from Local Authorities as the necessary communications and information networks will have been put in place. There is evidence from the Local Authorities to suggest that this model is beginning to take shape.

4.8 We believe there is a strong role for communications to articulate what is happening in terms of DtS on both a national and local level. Businesses are currently unsure as to how DtS is progressing. Businesses also do not know what other businesses are doing in terms of enterprise opportunity engagement. Businesses also wish to know that their involvement is making a difference to young people.

4.9 We believe that communication should be a priority for the DtS team. This communication should specifically target those businesses already engaged in DtS as well as trying to attract new businesses to DtS. We believe that communications inappropriate for currently engaged businesses will have a detrimental effect on business' perceptions of DtS, enthusiasm for EinE opportunity engagement and future business commitment to DtS strategy.

4.10 We believe that communication to currently engaged businesses may be best achieved through face to face meetings, such as business networking events at a local and / or national level. Whilst businesses appreciate that DtS is still in relative infancy, we believe that the Scottish Executive should consider how to further raise the profile of the DtS strategy with the business community.

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Page updated: Wednesday, August 10, 2005