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PART OF THE SCOTTISH WAY OF LIFE? ATTITUDES TOWARDS DRINKING AND SMOKING IN SCOTLAND - FINDINGS FROM THE 2004 SCOTTISH SOCIAL ATTITUDES SURVEY

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Chapter 1: Introduction

Background

Tackling alcohol misuse and eliminating smoking have long been regarded as essential components in the campaign to improve Scotland's health. Both have been the focus of renewed attention from politicians in Scotland and the rest of the UK in recent years. The current political agenda reflects evidence on negative trends in alcohol consumption (particularly among women and younger age groups) and on the effects of passive smoking (or 'second-hand smoke'), as well as interest in policy developments in other countries, particularly the smoking bans introduced in the Republic of Ireland, New York and elsewhere.

This report presents findings from the 2004 Scottish Social Attitudes Survey on a module of questions designed to provide a deeper understanding of attitudes towards alcohol and second-hand smoke in Scotland. It also explores levels of public support for current legislative proposals to tackle alcohol misuse and restrict exposure to second-hand smoke.

The Research and Policy Context

Alcohol misuse in Scotland

Scotland has seen dramatic increases in alcohol-related ill health and death in recent decades. Between 1997/98 and 2003/04, there was a 13% rise in the number of patients admitted to a general hospital in Scotland with an alcohol-related diagnosis and a 50% increase in the number of women aged 25-44 admitted with alcoholic liver disease. 1 Since 1980, alcohol-related deaths have risen from less than 1 in 100 deaths to 1 in 30 of all deaths in Scotland. 2

In addition to rising concern about the health impacts of alcohol misuse, there are high levels of concern about the social effects of problem drinking 3 in terms of crime and disorder. While the Nicholson Committee on Alcohol concluded that there was not always a simple causal relationship between crime and alcohol, it concluded that there 'is often a strong correlation between alcohol and aggression'. 4 This is reflected in findings from the 1998/99 Youth Lifestyles Survey, which found that young adults who got very drunk at least once a week were almost five times as likely as those who got drunk less than once a month to admit to fighting. 5

Recent media and political interest has focused particularly on the social problems associated with binge drinking and with underage drinking. Current Department of Health Guidance defines a 'binge' as drinking double the daily recommended maximum units (2-3 units for women and 3-4 for men). Alcohol Statistics Scotland 2005 states that in 2003, 26% of Scottish men and 10% of Scottish women reported exceeding double the daily benchmark on at least one day in the previous week. The Scottish Schools Adolescent Lifestyle and Substance Use Survey ( SALSUS) highlights the scale of drinking among Scottish teenagers, with the 2004 survey finding that 40% of 15 year old boys and 46% of 15 year old girls had drunk alcohol in the week before the survey. 6SALSUS also examines the proportion of teenagers who have engaged in "harmful drinking" by asking (a) whether they have been "drunk" and (b) how often they have drunk five or more drinks on the same occasion. In 2004, half (53%) of 13 year-olds and three-quarters (74%) of 15 year-olds had been drunk at least once, while a third (31%) of 13 year-olds and over half (56%) of 15-year-olds reported drinking five or more drinks on the same occasion at least once in the 30 days prior to the survey.

Current Scottish policies on alcohol misuse

The Scottish Executive's strategy for tackling the problems of alcohol misuse is set out in its Plan for Action on alcohol problems7, while legislative proposals to control the sale and purchase of alcohol are contained in the current Licensing (Scotland) Bill. 8 The Plan for Action on alcohol problems identifies reducing binge drinking and reducing harmful drinking by children and young people as key priorities. It sets out various strategies for tackling alcohol problems, including working to achieve cultural change in attitudes towards alcohol in Scotland, improved prevention and education strategies, closing gaps in service provision for those with alcohol problems, and introducing new protections and controls to limit the sale and purchase of alcohol. Key controls which the Scottish Executive hopes to introduce via the Licensing (Scotland) Bill include:

  • Tightening the rules around 'irresponsible' promotions, such as happy hours and two-for-one offers. The Bill proposes to do this by providing that licensees must sell drinks at the same price for at least 48 hours
  • Introducing a legal requirement for all licensees to operate a 'no proof, no sale' policy where there is any doubt over whether a person is over 18
  • Allowing Local Licensing Boards discretion to refuse licenses in areas which are already considered 'hot spots' in terms of numbers of licensed premises or alcohol-related problems

The Licensing (Scotland) Bill also contains proposals to replace the current system of statutory opening hours with a system in which there are no prescribed hours and licensees would apply to the local Licensing Board for particular opening hours. While the Bill includes a stated 'presumption against 24-hour opening in Scotland', this measure has been widely interpreted in the media as creating the potential for licensees to be granted longer opening hours.

Smoking in Scotland

In 2003, around 28% of adults in Scotland were regular smokers. 9 While long-term trends for Scotland and the rest of the UK show that the proportion of smokers has fallen over time, according to the Chief Medical Officer smoking remains the 'biggest cause of preventable premature death and ill health in Scotland'. 10 An estimated 13,000 Scots die each year from smoking-related illness. Smoking is strongly associated with social class and deprivation. NHS Health Scotland and Ash report that the decline in smoking in recent years has 'mainly been among more affluent people':

People in skilled manual and non-manual occupations are as likely to smoke as professionals were 30 years ago and the unskilled and unemployed continue to smoke as much as ever.11

In recent years, issues surrounding the health impacts of passive smoking or 'second-hand smoke' have received increased attention. According to the Chief Medical Officer for Scotland there is now increasing evidence of the health risks of second-hand smoke:

Short-term exposure to tobacco smoke (…) has a measurable effect on the heart of non-smokers: just 30 minutes' exposure is enough to reduce coronary blood flow. In the longer-term, passive smokers suffer an increased risk of a range of smoking-related diseases. Those exposed to second-hand tobacco smoke in the home have a 25% increased risk of heart disease and lung cancer.12

Current Scottish policies on second-hand smoke

The Smoking, Health and Social Care (Scotland) Bill was introduced to the Scottish Parliament by the Health Minister in December 2004 and, at the time of writing, the first stage of the Bill had just been approved by the Parliament. Part 1 of the Bill proposes a ban on smoking in wholly enclosed public places in Scotland, which will include pubs, bars and restaurants. As the Scottish Parliamentary Information Centre ( SPICe) state in their briefing notes to accompany the Bill:

Such a ban is controversial (…) because it will make illegal, in certain places, an activity which is in itself legal. (…) For some, a ban is seen as 'nanny state' politics and an infringement of civil or personal rights. For others, the public good and the right of individuals not to be subjected to dangerous and unpleasant substances overrides the right to smoke in enclosed public spaces.13

Research aims and objectives

The Scottish Executive Health Department funded the Scottish Centre for Social Research (ScotCen) to design a module of questions for the 2004 Scottish Social Attitudes Survey ( SSA) to measure public attitudes towards drinking and smoking. Based on annual rounds of interviews with 1,600 people drawn using random probability sampling, the aims of the SSA are to facilitate the study of public opinion and inform the development of public policy in Scotland. Further details about the SSA are provided below.

The 2004 Drinking and Smoking module was particularly focused on trying to understand the role of alcohol in Scottish Society, in order to help inform Scottish Executive policies on reducing harm from alcohol misuse. Key topics and questions the module addressed were:

Alcohol and Scottish culture

  • Is alcohol misuse viewed as a problem for Scotland?
  • How is alcohol viewed in relation to 'Scottish culture'?
  • Is alcohol viewed as a 'social lubricant' by Scottish adults?

Stigma and social acceptability

  • Is being 'teetotal' socially accepted in Scotland?
  • What types of drinking attract most stigma or are viewed as most socially acceptable by different groups in Scottish society?
  • Do people think there should be restrictions on drinking alcohol in public places?

Alcohol and health

  • How do people view the impact of alcohol on health?
  • What services would people recommend to those with alcohol problems and how accessible are these services perceived to be?

Alcohol and crime

  • Is alcohol viewed as a mitigating or an aggravating factor in relation to punishing crime?

Alcohol and young people

  • To what extent is underage drinking viewed as socially acceptable?
  • What are people's views on the best strategies for tackling the problems associated with underage drinking?

Controlling the sale and purchase of alcohol

  • What are people's attitudes towards current proposals on the sale and purchase of alcohol (including proposals on opening hours, 'irresponsible' promotions and 'no proof, no sale' policies)?
  • How would the Scottish public react to heavier taxes on alcohol to discourage heavy drinking?

Second-hand smoke

  • What are people's experiences of and attitudes towards second-hand smoke?

In addition to questions funded by the Scottish Executive Health Department, ScotCen included two questions on attitudes towards the ban on smoking in pubs and restaurants in order to ensure that we have a robust, baseline measure of attitudes towards the proposed ban. The intention is that this question will be repeated in the SSA in 2005 and 2006 (and possibly later years) in order to track attitudes towards the ban over time - will people be more or less in favour of the ban after it comes into effect? Findings from these questions are included in this report, in addition to findings from questions funded by the Scottish Executive Health Department.

The Scottish Social Attitudes Survey

The Scottish Social Attitudes ( SSA) survey was launched by ScotCen 14 (part of the National Centre for Social Research) in 1999, following the advent of devolution. The SSA involves 1,600 interviews annually, with respondents selected using random probability sampling to ensure that the results are robust and representative of the Scottish population. In common with its sister survey, the British Social Attitudes ( BSA) survey (launched by the National Centre in 1983), the SSA aims to improve understanding of public opinion to inform policy making. While BSA interviews people in Scotland, these are usually too few in any one year to permit separate analysis of public opinion in Scotland (see Park, et al, 2003 for more details of the BSA survey).

SSA has a modular structure. In any one year it will typically contain four or five modules, each containing 40 questions. Funding for its first two years came from the Economic and Social Research Council while from 2001 onwards different bodies have funded each year's individual modules. These bodies have included the Economic and Social Research Council, the Scottish Executive and various charitable and grant awarding bodies such as the Nuffield and Leverhulme Foundations.

Further technical details of the survey methods and response rates for 2004 are appended (Appendix 1), as is a full copy of the Drinking and Smoking module questions and topline results (Appendix 2).

Reporting conventions

Chapter structure

The chapters within this report follow a similar format. Each starts by stating the key questions the chapter addresses. This is followed by an introduction which provides a brief overview of the topic matter. A set of key points highlighting the chapter's main findings can be found at the end of each.

Data analysis and presentation

This report is intended to be accessible to an intelligent general audience with limited knowledge of research or statistics. As far as possible technical terms are either avoided or explained in 'lay terms' and figures and tables are interpreted for the reader in the accompanying text. Any statistical findings reported in the text (for example, a difference between two percentages) have been tested for statistical significance. 15

The main type of analysis presented in tables and figures in this report is simple bivariate or 'crosstabular' analysis to show the relationship between two variables. An example of this would be a table showing attitude towards the seriousness of binge drinking (variable 1) among respondents in different age groups (variable 2). Details of some of the classification variables used in the analysis, such as social class and urban / rural residence, are included in Appendix 1. Full versions of the tables are available from ScotCen on request.

In many instances the decision as to what to present in each table was taken after multivariate modelling using logistic regression had been carried out. This kind of modelling looks at the strength of the association between one variable and a number of factors that might be related to it, while controlling for the association that all of the other indicators have with the variable of interest. The results therefore make it possible to establish the relative strength of the patterns of association between variables, for example whether someone's age or their education level is most closely associated with their views on an issue. It also makes it possible to eliminate factors which are not significant once other variables have been controlled for. The results of these multivariate analyses are not shown in this report but are available from ScotCen on request.

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Page updated: Friday, July 29, 2005