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SURVEY OF THE BUILDING DESIGN PROFESSIONS' ATTITUDES TO THE POLICY ON ARCHITECTURE

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CHAPTER ONE: INTRODUCTION

BACKGROUND

The Scottish Executive launched its Policy on Architecture in October 2001. This policy document is the result of a process that began with the Partnership for Scotland Agreement in 1999. One of the key themes of this agreement is Creative Scotland in which arts and culture have a pivotal role in shaping Scotland's communities and maintaining civic pride. The quality of the built environment and the standard of design have a fundamental part to play in realising this vision.

As part of this agreement, the Scottish Executive began to develop the first national policy on architecture, the first stages of which are clearly documented in the framework publication The Development of a Policy on Architecture for Scotland. The main purpose of this was to raise awareness of the importance of good building design to all our lives. It was intended to be used as a document for debate; to start the building professions and users thinking about the issues involved in good design and how to improve architecture throughout Scotland. For an effective and realistic policy on architecture to be developed, the involvement and commitment of not only the building professions, but also the general public was sought.

For the development of the Policy on Architecture to be an inclusive process the Government held a series of public consultations across Scotland to obtain opinions from both organisations and individuals about the framework publication. The findings from the consultations are published in The Development of a Policy on Architecture for Scotland: Report on the Public Consultation and strongly endorsed the framework document and the main elements that were set out in it.

It was therefore decided that the Policy on Architecture should adhere to the general aspirations of the framework document, which emphasised four main aspects of the importance of the built environment:

  • it is a key component of developing an inclusive society;
  • it is an expression of our cultural identity and aspirations;
  • it contributes to the conservation and development of our built heritage; and
  • it contributes to economic well-being, stimulating local economies and regeneration.

The policy on architecture identifies five key objectives:

  • to promote the value and benefits of good architecture, encourage debate on the role of architecture in national and local life and further an understanding of the products and processes of building design;
  • to foster excellence in design, acknowledge and celebrate achievement in the field of architecture and the built environment and promote Scottish architecture at home and abroad;
  • to encourage greater interest and community involvement in matters affecting local built environments;
  • to promote a culture of quality in the procurement of publicly-funded buildings that embraces good design as a means of achieving value for money and sustainable development; and
  • to ensure that the planning and building standards systems and their associated processes both promote and facilitate design quality in development.

RESEARCH OBJECTIVES

To achieve the objectives set out in the Policy the Executive recognises that a partnership between the commissioning clients, the general public and the building design professionals should be achieved. Research conducted in 2004 with the general public has already established baseline measures of their awareness and attitudes towards the built environment. The next stage of the process was to commission research among building design professionals to establish their views on the policy. In particular this research was intended:

  • to provide Ministers with views of a representative sample of the building design professions on the value of the various elements of policy, the impact the policy has had to date and the relevance and importance of the policy to the professions themselves;
  • to provide baseline data against which attitudinal changes over time can be analysed;
  • to provide a further means of raising awareness of the aims and achievements of policy within the professions and in related specialist press; and
  • to inform considerations of future policy priorities.

The following chapter of the report details the research methodology and provides information on the sample profile of the telephone survey and characteristics of the qualitative interviews. Subsequent chapters present the main findings from both the qualitative and quantitative research. The final chapter presents an overview of the findings and puts forward implications for the future development of the policy on architecture.

ACKNOWLEDGEMENTS

MORI would like to thank Jim Mitchell at the Scottish Executive for his guidance in conducting the research, as well as the building design professionals who kindly gave up their time to take part in the survey and qualitative interviews.

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Page updated: Friday, July 1, 2005