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Changing Speeding Behaviour in Scotland: An evaluation of the 'Foolsspeed' campaign
ACKNOWLEDGEMENTS
The authors would like to thank the following people for their assistance with this study:
All the interviewers and supervisors responsible for collecting the data, particularly Christine McNeillie and Frena Carmichael; Susan Anderson and Aileen Paton at the Centre for Social Marketing, University of Strathclyde, for invaluable assistance with the administration of the survey and preparation of reports; Fiona Murray, Director of the Scottish Road Safety Campaign, and the Driver Behaviour Strategy Working Group, for guidance and feedback on all aspects of the research; Bill Carcary of the University of Stirling and Tayside Police, and Dr Stephen Stradling of Napier University Transport Research Institute, for advice on the development of TPB measures; and Janet Ruiz at the Scottish Executive Central Research Unit for support and guidance throughout the study.
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