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News Release

This item was published during the term of a previous administration that ended in April 2007

Detail from Home Reading campaign

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Reading campaign opens up on web

06/03/2003

A new Read Together website brings together tips, advice and suggestions on how reading can be made easy and enjoyable for both parents and children.

Launched today by Education Minister Cathy Jamieson, it is the next stage of the Home Reading Initiative that aims to encourage more parents to read with their children.

And best-selling Harry Potter author JK Rowling is the latest recruit to the ranks of Reading Champions. She said:

"I'm a Reading Champion because it's the simplest and most magical thing to turn a page and be transported to a whole new world, see things through someone else's eyes, and learn something you couldn't find out any other way."

At Edinburgh's Preston Street Primary School on World Book Day, Ms Jamieson said:

"Introducing your child to books at an early age is one of the best gifts any parent can give.

"The Read Together website will help parents by providing hints and tips on how to encourage children to read more and how to get the most out of reading together. It gives ideas of how to make reading fun and details of events taking place across the country.

"Parents can hold the key that unlocks the door to a world of adventure in books and this website provides the direction."

Ms Jamieson also announced new volunteers to the army of Reading Champions. She said:

"It is very encouraging to see so many people from all walks of public life supporting this important initiative.

"Today I am delighted to announce that JK Rowling, Richard Wilson and David Sneddon, to name but a few, have signed up because they know the enjoyment that reading can bring."

Richard Wilson said:

"I am a Reading Champion because books can open up new worlds for all of us. They can inform us, they can excite us and they can change our thinking. They are readily available and some of them become our closest friends which we can go back to again and again."

Aileen Paterson, author and illustrator of the Maisie books, said:

"I'm a Reading Champion because opening a book is always like setting out on an adventure, and reading an old book again is like meeting a good old friend. My own little life just isn't enough for me."

Fraser Ross Associates, Literary Consultancy have been appointed to manage the Home Reading Initiative over the next three years. It was established in the summer of 2002 by Lindsay Fraser and Kathryn Ross when they left the Scottish Book Trust after 11 years.

The initiative comprises:

  • A leaflet for parents Reading Together! published in August 2002, which gives guidance to parents of children up to the age of eight on the benefits of home reading and some techniques to make it a more valuable experience
  • An Advertising Campaign which will run again during the first half of March to raise the profile of home reading and encourage parents to become involved
  • The Appointment of Reading Champions to encourage parents, carers and children to develop the skills of reading at home
  • A small grants scheme which will make £300,000 available from April to support small local projects such as book sharing clubs

Reading Champions include:

  • Theresa Breslin
  • Robert Dodds
  • Matthew Fitt
  • Mairi Hedderwick
  • Diana Hendry
  • Joan Lingard
  • Catherine MacPhail
  • Jonny Meres
  • Aileen Paterson
  • Tom Pow
  • Alison Prince
  • Frank Rodgers
  • Margaret Ryan
  • Alan Temperley
  • Andrea Brymer (Grampian TV)
  • Ronie Corbett
  • Gary Coupland
  • Clare Hemphill
  • Grant Lauchlan (STV)
  • Sandy Lyle
  • Fred Macaulay
  • Abeer Macintyre (BBC)
  • Rob Maclean (BBC)
  • David Robertson (BBC)
  • David Sneddon
  • Kirsty Wark
  • Louise White (STV)
  • Football Clubs
  • Aberdeen FC
  • Arbroath FC
  • Celtic FC
  • Cowdenbeath FC
  • Heart of Midlothian FC
  • Hibernian FC
  • Partick Thistle FC
  • Rangers FC
  • Ross County FC
  • Bill Butler MSP
  • Ian Jenkins MSP
  • Robin Harper MSP
  • Ken Macintosh MSP
  • Kate Maclean MSP
  • Tom McCabe MSP
  • Jack McConnell MSP
  • Fiona McLeod MSP
  • Duncan McNeil MSP
  • Nora Radcliffe MSP
  • Euan Robson MSP

The level of involvement of each Reading Champion will depend on their individual preferences and time commitments but could include:

  • Visits to schools
  • Attend book/reading groups
  • Speaking at parents evenings
  • Participation in our advertising campaign
  • Contribute to the Home Reading website
  • Highlight their own home reading techniques, favourite books as a child, what books they read to their own children.

Page updated: Wednesday, July 21, 2004